IBM — Duo
To help roll out IBM’s new design philosophy, I worked with Buck to create a set of videos that live as a functional tool within their Design Language repository. Bridging principle and practice, each short serves as an overview, introducing you to a specific facet of IBM’s new approach to design before the deeper dive.
Role — Design, Art Direction, Animation
Full credits below
Full credits below
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Selected Frames
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Directed by
Buck
Executive Creative Director
Orion Tait
Executive Producer
Anne Skopas
Producer
Anabella Zubillaga
Buck
Executive Creative Director
Orion Tait
Executive Producer
Anne Skopas
Producer
Anabella Zubillaga
Production Coordinator
Jenny Morris
Creative Director
Jon Gorman
Art Director
Yker Moreno
Ben Hill
Jenny Morris
Creative Director
Jon Gorman
Art Director
Yker Moreno
Ben Hill
Design
Ben Hill
Animation
Ben Hill
Jaedoo Lee
Ben Hill
Animation
Ben Hill
Jaedoo Lee
Copywriting
David Evans
Audio
Antfood
David Evans
Audio
Antfood